Stop Obsessing Over Sleep—Your Brain Will Thank You

Stop Obsessing Over Sleep—Your Brain Will Thank You

Fitbit kicked off this trend when it released the first tracker in 2009.Little more than a glorified pedometer at the time, the Fitbit couldn’t monitor your heart rate, pay for anything, or even tell you the time.Fears over bad sleep are getting the TED treatment and topping best-seller lists.

Google Is Basically Daring the US to Block Its Fitbit Deal

Google Is Basically Daring the US to Block Its Fitbit Deal

Bringing user data concerns into antitrust, as Delrahim suggested, would require asking a similar question: Will the reduction in competition lead to consumers having to accept inferior privacy protections?.

What Google's Fitbit Buy Means for the Future of Wearables

What Google's Fitbit Buy Means for the Future of Wearables

Not long after Fitbit launched its first tracker in 2009, the private company Jawbone, which was already a successful maker of audio products, pivoted to wearables.

Google Buys Fitbit to Fulfill Its Own Bigger Ambitions

Google Buys Fitbit to Fulfill Its Own Bigger Ambitions

The mountains of data produced by Fitbit's 28 million users doesn't hurt either.“By working closely with Fitbit’s team of experts, and bringing together the best AI, software and hardware, we can help spur innovation in wearables and build products to benefit even more people around the world,” Rick Osterloh, Google’s senior vice president for devices and services, said in a statement announcing the acquisition.

Fitbit Wants to Be Your One-Stop Health Care Shop

Fitbit Wants to Be Your One-Stop Health Care Shop

In addition to personalized recommendations and fitness challenges, Fitbit Premium will also give users the option to access a certified health and wellness coach.This coach will have access to the user’s granular health data and, in addition to making personalized recommendations, will also be able to help manage conditions like hypertension and diabetes.

Fitbit's New Lower-Cost Wearables Undercut the Apple Watch

Fitbit's New Lower-Cost Wearables Undercut the Apple Watch

The new Inspire wristband, which starts at $70 and goes up to $100 for a model with heart-rate tracking, is an interesting evolution of its predecessor, the Fitbit Alta.